Independent Travel Advisor

Your Next Adventure, Planned by Someone Who's Actually Been There

I'm Lori — I help travelers plan trips they'll talk about for years, built from firsthand experience on six continents and the industry relationships to make it seamless.

Lori at the Temple of Hatshepsut, Egypt

About Lori

I don't just book trips. I've taken them.

I didn't set out to become a travel advisor. I built my career in pharmacy — working my way into operations, compliance, and clinical leadership. But somewhere along the way, all those work trips turned into something else: airline miles, hotel points, and a growing passion for exploring the world.

Before long, work trips evolved into international adventures. I've ridden a camel past the pyramids in Egypt, climbed the Great Wall of China, watched Victoria Falls thunder in Zimbabwe, gone on safari in South Africa, wandered Machu Picchu in the Peruvian clouds, and hiked out onto an Icelandic glacier with my family in tow. From Japan, Vietnam, and South Korea to Prague, Australia, and the Dubai desert, I've learned that the best trips aren't about checking destinations off a list — they're about the details that make a place unforgettable.

That's what led me to earn my travel advisor certification and launch SmartTrips by Lori: combining firsthand experience in more than 35 countries with a genuine passion for helping other travelers plan trips they'll actually remember.

  • 6Continents explored
  • 35+Countries visited
  • 100%Personalized itineraries

What I Offer

Travel Planning, Done For You

[Editable placeholder — adjust to match the services you actually offer]

✈️

Custom Itineraries

Personalized, day-by-day trip planning built around what you actually want to see and do.

🚢

Cruise Planning

From first-timers to seasoned cruisers, I'll match you with the right ship, itinerary, and cabin.

🌍

Bucket-List Adventures

Safaris, desert excursions, and once-in-a-lifetime trips planned with someone who's done it.

💍

Honeymoons & Milestones

Anniversaries, honeymoons, and celebrations planned to feel effortless and unforgettable.

👨‍👩‍👧‍👦

Group & Family Travel

Coordinating multi-family or group trips so everyone's needs are covered — without the stress.

💬

Ongoing Support

A real person to call if plans change — before you leave and while you're on the road.

Let's Plan Something

Ready to start your trip?

Tell me a bit about where you'd like to go, and I'll follow up to start building your itinerary.

This form opens your email client to send the message to SmartTrips by Lori.